Los Angeles (USA), Sep 5 (EFE) – Singer Bad Bunny won his first Emmy on Saturday night for his Super Bowl halftime show during the Creative Arts Emmy Awards ceremony in Los Angeles, California, held ahead of the televised gala scheduled for September 14.
The show, titled ‘The Apple Music Super Bowl LX Halftime Show Starring Bad Bunny,’ had nine nominations, including one for the Puerto Rican singer. It also won for music direction, choreography, sound mixing, technical direction, lighting design, and special program direction, for a total of seven awards.
Last July, the Puerto Rican artist’s performance became the most nominated in the history of these awards, considered the most prestigious in television.
Brazilian Miguel Gandelman won the award for best music direction, and Charm La’Donna and Karina Ortiz won for best choreography in the variety show category.
The Saturday Night Live episode hosted by the artist in October 2025 also earned recognition for best makeup in a variety, non-fiction, or reality program at this year’s Emmys.
In his much-discussed Super Bowl halftime show, during the game between the Seattle Seahawks and the New England Patriots, Bad Bunny asserted that America encompasses the entire continent, not just the United States.
The singer closed his concert with a cry of “God bless America!” accompanied by a football emblazoned with “Together we’re America” and a parade featuring the flags and names of every country on the continent, from Chile to Canada.
The show has become the most nominated Super Bowl halftime show in history, a record previously held since 2017 by Lady Gaga, who was also nominated today for an Emmy for the song “The Dead Dance” from the series “Wednesday.”
The American singer was one of the guest artists at Bad Bunny’s Super Bowl concert, where she performed a salsa version of her song with Bruno Mars, “Die With A Smile,” and danced alongside the Puerto Rican artist to “Baile Inolvidable.”
Puerto Rican singer Ricky Martin was also invited to the show to sing an acoustic version of Bad Bunny’s song “Lo Que Le Pasó a Hawaii,” in which he compares gentrification and Puerto Rico’s colonial status to the annexation of Hawaii by the United States in the 19th century.
The nominations were announced by actress Liza Colón-Zayaes, of Puerto Rican descent and best known for the series “The Bear,” and American actor and comedian Jeff Hiller.
The awards ceremony will be held on September 14 at the Peacock Theatre in Los Angeles and will be broadcast on the American network NBC.
