{"id":9111,"date":"2026-08-17T08:00:00","date_gmt":"2026-08-17T14:00:00","guid":{"rendered":"https:\/\/enteratelatino.org\/?p=9111"},"modified":"2026-09-08T21:48:13","modified_gmt":"2026-09-09T03:48:13","slug":"industria-mexicana-de-bebidas-impulsa-nuevo-esquema-fiscal-para-combatir-el-mercado-ilegal","status":"publish","type":"post","link":"https:\/\/enteratelatino.org\/index.php\/2026\/08\/17\/industria-mexicana-de-bebidas-impulsa-nuevo-esquema-fiscal-para-combatir-el-mercado-ilegal\/","title":{"rendered":"Industria mexicana de bebidas propone nuevo esquema fiscal contra el mercado ilegal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Fotograf\u00eda de archivo del 15 de abril de 2024 donde se observa a una persona en una exposici\u00f3n de tequila en la ciudad de Guadalajara en Jalisco (M\u00e9xico). EFE\/ Francisco Guasco<\/em><\/p>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">Ciudad de M\u00e9xico, 14 ago (EFE).- La industria mexicana de bebidas alcoh\u00f3licas ha propuesto una modificaci\u00f3n al esquema del Impuesto Especial sobre Producci\u00f3n y Servicios (IEPS) para que el gravamen se calcule por el grado de alcohol y no por el valor de la bebida, para reducir incentivos al mercado ilegal, ampliar la recaudaci\u00f3n y facilitar la formalizaci\u00f3n de peque\u00f1os productores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Panamb\u00ed Garc\u00e9s, directora general de la Comisi\u00f3n para la Industria de Vinos y Licores (CIVyL), explic\u00f3 a EFE que el sector mantiene conversaciones con la Secretar\u00eda de Hacienda y su titular, \u00c9dgar Amador, as\u00ed como legisladores en el Congreso federal, para impulsar un esquema &#8216;ad quantum&#8217;, es decir que se rija por el porcentaje de alcohol que tenga cada bebida y no por su costo, a fin de simplificar el esquema y fortalecer la fiscalizaci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta propuesta podr\u00eda incrementar la recaudaci\u00f3n hasta en un 70 % si consigue reducir la evasi\u00f3n, seg\u00fan CIVyL, que recuerda que el IEPS a bebidas alcoh\u00f3licas recaud\u00f3 cerca de 75.000 millones de pesos en 2024 (unos 4.386 millones de d\u00f3lares ).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Garc\u00e9s estim\u00f3 que la cerveza concentra casi un 95 % del mercado, mientras vinos, licores y destilados representan alrededor de un 5 %, aunque enfrentan mayor carga fiscal, donde la carga impositiva a la cerveza llega hasta un 26 % y en vinos y destilados es de un 53 %, lo que a su juicio, crea un fuerte incentivo econ\u00f3mico para evadirlo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este sentido, Garc\u00e9s estim\u00f3 que el cambio representar\u00eda alrededor de un peso (0,06 d\u00f3lares) adicional por lata de cerveza, pero tendr\u00eda un efecto relevante para las finanzas p\u00fablicas por el volumen de esta categor\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La ejecutiva indic\u00f3 que una cerveza comercial tiene un grado de alcohol promedio de un 5 %; los vinos se sit\u00faan generalmente entre un 5 % y un 18 %, y los destilados, entre un 26 % y un 51 %, lo que mover\u00eda de forma importante el esquema fiscal actual de todos los actores en la industria.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El sector tambi\u00e9n vincula esta reforma con el combate al mercado ilegal, pues Garc\u00e9s afirm\u00f3 que ese sector creci\u00f3 el 54,9 %, frente al 28,5 % del formal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seg\u00fan sus estimaciones, el 44,2 % del mercado presenta alguna forma de ilegalidad, equivalente a cuatro de cada diez botellas, ya sea por evasi\u00f3n fiscal, incumplimiento normativo o, en una proporci\u00f3n menor, adulteraci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De acuerdo con sus datos, los productos ilegales pueden venderse hasta un 40 % m\u00e1s baratos que una bebida formal, mientras que el 21,2 % del total del mercado negro representa un riesgo sanitario directo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La p\u00e9rdida para el Estado asciende, seg\u00fan Garc\u00e9s, a 19.500 millones de pesos (casi 1.140 millones de d\u00f3lares) anuales, mientras el problema tambi\u00e9n genera competencia desleal y riesgos sanitarios para los consumidores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, la organizaci\u00f3n calcula que el mercado ilegal tiene un valor de 55.689 millones de pesos (unos 3.257 millones de d\u00f3lares).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Garc\u00e9s se\u00f1al\u00f3 adem\u00e1s ventas irregulares en plataformas digitales y redes sociales, y pr\u00e1cticas de subvaloraci\u00f3n en aduanas, como declarar cincuenta botellas de whisky a un d\u00f3lar de valor, por lo que pidi\u00f3 reforzar controles de pedimentos y padrones de importadores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El sector tambi\u00e9n impulsa revisar etiquetas y comprar en canales formales, mientras busca que microproductores se incorporen a la legalidad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00e9xico, a\u00f1adi\u00f3, cuenta con seis bebidas con denominaciones de origen -tequila, mezcal, bacanora, sotol, raicilla y charanda- produce vino en dieciocho de sus 32 estados y es el cuarto exportador mundial de bebidas alcoh\u00f3licas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fotograf\u00eda de archivo del 15 de abril de 2024 donde se observa a una persona en una exposici\u00f3n de tequila en la ciudad de Guadalajara en Jalisco (M\u00e9xico). EFE\/ Francisco Guasco Ciudad de M\u00e9xico, 14 ago (EFE).- La industria mexicana de bebidas alcoh\u00f3licas ha propuesto una modificaci\u00f3n al esquema del Impuesto Especial sobre Producci\u00f3n y [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9112,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1903,11],"tags":[1924,1901,1956],"class_list":["post-9111","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia-and-negocios","category-mexico","tag-bebidas-alcoholicas","tag-mexico-economia","tag-politica-monetaria-y-fiscal"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Industria mexicana de bebidas propone nuevo esquema fiscal contra el mercado ilegal - Enterate Latino<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enteratelatino.org\/index.php\/2026\/08\/17\/industria-mexicana-de-bebidas-impulsa-nuevo-esquema-fiscal-para-combatir-el-mercado-ilegal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Industria mexicana de bebidas propone nuevo esquema fiscal contra el mercado ilegal - Enterate Latino\" \/>\n<meta property=\"og:description\" content=\"Fotograf\u00eda de archivo del 15 de abril de 2024 donde se observa a una persona en una exposici\u00f3n de tequila en la ciudad de Guadalajara en Jalisco (M\u00e9xico). 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