{"id":9136,"date":"2026-08-18T09:41:56","date_gmt":"2026-08-18T15:41:56","guid":{"rendered":"https:\/\/enteratelatino.org\/?p=9136"},"modified":"2026-08-25T08:54:26","modified_gmt":"2026-08-25T14:54:26","slug":"el-interes-por-el-deporte-femenino-se-dispara-en-ee-uu-con-mas-de-120-millones-de-fans","status":"publish","type":"post","link":"https:\/\/enteratelatino.org\/index.php\/2026\/08\/18\/el-interes-por-el-deporte-femenino-se-dispara-en-ee-uu-con-mas-de-120-millones-de-fans\/","title":{"rendered":"Inter\u00e9s por el deporte femenino se dispara en EE.UU. con m\u00e1s de 120 millones de fans"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Foto de archivo de Napheesa Collier (d), basquetbolista estadounidense. EFE\/EPA\/CAROLINE BREHMAN<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Miami (EE.UU.), 17 ago (EFE).- El inter\u00e9s por el deporte femenino se ha disparado en los \u00faltimos a\u00f1os en Estados Unidos, donde m\u00e1s de 122 millones de personas declaran sentirse interesadas en la actualidad, y la inversi\u00f3n publicitaria se ha doblado desde 2022, seg\u00fan un informe de la firma Nielsen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este crecimiento fue evidente en el primer semestre de 2026, de acuerdo con datos recopilados por la empresa de medici\u00f3n de audiencias Nielsen, que indic\u00f3 que los estadounidenses consumieron 467,67 millones de horas de deportes femeninos, un 18 % m\u00e1s que durante el mismo periodo de 2025.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;Los deportes femeninos han dejado de ser una tendencia emergente para convertirse en una importante fuerza cultural y econ\u00f3mica en Estados Unidos&#8221;, revel\u00f3 el informe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre los eventos m\u00e1s seguidos destacan la WNBA, la liga profesional de 3&#215;3 Unrivaled, los partidos de hockey hielo femenino de los Juegos Ol\u00edmpicos de Invierno 2026 y el torneo de baloncesto universitario femenino de la NCAA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El aumento de las audiencias atrajo mayores patrocinios para las principales ligas. La WNBA registr\u00f3 un aumento del 71 %, la NWSL un incremento del 82 % y la LPGA un crecimiento del 51 %.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, seis de cada diez aficionados a los deportes femeninos asegur\u00f3 haber cambiado las marcas que compra debido a los valores o acciones de una empresa, seg\u00fan Nielsen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De las 122,5 millones de personas interesadas en estas disciplinas, el 52,8 % son mujeres, que tambi\u00e9n est\u00e1n contribuyendo a impulsar el deporte masculino.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre 2024 y 2026, la audiencia femenina creci\u00f3 un 55 % en la NBA y un 44 % en la NHL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Estos registros llegan en un momento capital para el deporte femenino gracias a la expansi\u00f3n de algunos de sus principales torneos, como la WNBA -que creci\u00f3 de 13 a 15 equipos este a\u00f1o- o la creaci\u00f3n de Unrivaled el a\u00f1o pasado por las estrellas de la WNBA Napheesa Collier y Breanna Stewart, que han atra\u00eddo grandes fondos de capital privado e inversores c\u00e9lebres.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, la WNBA y la NWSL firmaron recientemente acuerdos multianuales de televisi\u00f3n por miles de millones de d\u00f3lares con plataformas como Disney, Amazon Prime y ESPN.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Foto de archivo de Napheesa Collier (d), basquetbolista estadounidense. EFE\/EPA\/CAROLINE BREHMAN Miami (EE.UU.), 17 ago (EFE).- El inter\u00e9s por el deporte femenino se ha disparado en los \u00faltimos a\u00f1os en Estados Unidos, donde m\u00e1s de 122 millones de personas declaran sentirse interesadas en la actualidad, y la inversi\u00f3n publicitaria se ha doblado desde 2022, seg\u00fan [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9137,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1514,12],"tags":[1492,1913,1493,1958],"class_list":["post-9136","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cultura","category-deportes","tag-economia","tag-medios-de-difusion","tag-negocios-y-finanzas","tag-polideportivo-estados-unidos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inter\u00e9s por el deporte femenino se dispara en EE.UU. con m\u00e1s de 120 millones de fans - Enterate Latino<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enteratelatino.org\/index.php\/2026\/08\/18\/el-interes-por-el-deporte-femenino-se-dispara-en-ee-uu-con-mas-de-120-millones-de-fans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inter\u00e9s por el deporte femenino se dispara en EE.UU. con m\u00e1s de 120 millones de fans - Enterate Latino\" \/>\n<meta property=\"og:description\" content=\"Foto de archivo de Napheesa Collier (d), basquetbolista estadounidense. 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